Oregon Wine Board pushes sustainability certification
Adelsheim's Bryan Creek Vineyard
On the eve of Earth Day and the program's first anniversary, the Oregon Wine Board is urging participants in the Oregon Certified Sustainable Wine program to tout their green credentials.
In all, 18 Oregon wineries have achieved the OCSW certification, putting the program's swirly logo on 1.75 million bottles. The certification is an umbrella program that guarantees consumers that the wine grapes and the wine-processing facility has been certified by at least one of a small handful of programs including USDA Organic, the Food Alliance and Demeter Biodynamic.
The Oregon Wine Board is encouraging its members to post its OCSW cred to social networks to remind consumers to look for the logo.
Catherine Douglas, marketing and communications manager for Adelsheim Vineyards, one of the OCSW wineries, said the program is a no-brainer for her industry.
"Basically it's what's becoming required of our business," Douglas said. "It's what consumers want. You see it everywhere. Whether it's that bottles are getting lighter or solar panels are going up at wineries. Everyone is going to have to do these things."
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