Canvas Dreams acquires Taproot Hosting
By Christina Williams, Sustainable Business Oregon
Sustainable Business Oregon
Two of Portland's "green" Web hosting companies became one at the end of 2010, when Canvas Dreams LLC acquired the assets of Taproot Hosting for an undisclosed amount. The deal was announced Dec. 30.
Canvas Dreams increases its client roster by 50 percent with the acquisition, while adding about 25 percent to its revenue stream, said David Anderson, principal of Canvas Dreams.
Canvas Dreams is a registered Benefit Corporation and touts its use of 100 percent wind energy.
Anderson said the two companies had been talking about different ways to cooperate before striking the acquisition deal at the end of 2010.
"Sustainability is always about cooperation over competition," Anderson said.
Anderson said he plans to leverage the larger client base and 10 full-time employees to launch some new services in the coming year.
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