Kettle Chips earn non-GMO certification
By Christina Williams
Sustainable Business Oregon editor
Kettle Brand became the first potato chip maker to earn an official certification that 16 varieties of its kettle-cooked chips are free of genetically modified ingredients.
The Salem-based company's first bags featuring the certification from the Non-GMO Project, will hit store shelves by January 2013.
Kettle has been working with the Bellingham-based Non-GMO Project since 2009 on the verification project and officials say Kettle will continue to work on its supply chain until all of its products can be verified non-GMO.
"For over 30 years, Kettle Brand has been focused upon providing great taste, naturally, and for our consumers this means investing in Non-GMO verification and labeling," said Marc McCullagh, brand manager for Kettle, in a press release. "Kettle Brand has been committed since day one to using all natural ingredients you can pronounce, recognize and trust."
Kettle was acquired by Diamond Foods in 2010 and has influenced other brands with its sustainability expertise.
The no-GMO seal will apply to Kettle's best-selling chips, including Sea Salt & Vinegar, Spicy Thai, Sea Salt, Jalapeño and Salt & Fresh Ground Pepper.
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