Nike's colordry process, in Guardian graphic form

You know how Nike’s new colordry process is supposed to be all green and revolutionary and game-changing?

You know the one, the process used at its new dyeing facility in Taipei that eliminates water and process chemicals from fabric dyeing?

Kind of makes one wonder how the technology works, no?

Luckily, the Guardian’s Sustainable Business pub has stepped up with a swell set of graphics describing how colordry, in six steps, has upped Nike’s game.

It’s a tad technical, replete with references to “supercritical fluid carbon dioxide,” but fun to look at and, for Nike, a good way to encourage the company’s apparel peers to manufacture goods cleanly and safely.

Comments

If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.