Is LEED losing luster among business executives?
A new survey suggests that the vaunted LEED plaque is starting to lose its luster.
Energy efficiency and environmental considerations remain high among business executives minds when it comes to building new facilities.
But a Turner Construction Co. survey suggests getting the U.S. Green Building Council’s formal Leadership in Energy and Energy Design certification has lost some of its luster in recent years.
The New York City-based contractor’s Green Building Market Barometer report showed doing “the right thing,” impact on a company’s brand and operational cost savings as the top reasons executives committed to so-called “sustainable” practices when deciding on construction of new buildings. About 700 executives were queried for the survey.
But the executives’ desire to have a LEED plaque on the wall has fallen from 61 percent who expressed a “very likely” or “extremely likely” in 2008 to 48 percent in the survey taken earlier this year.
“Many companies seem to have become more knowledgeable about the means and methods of designing and constructing Green buildings,” the report states, “and are less reliant on LEED as a list or scorecard.”
The report said the executives cite the cost of formal certification and the staff time it takes to document adherence to LEED standards among the top reasons they do not seek kudos for their efforts.
If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.